Video is more important to marketing than ever before. Videos show better interaction and retention than photography or written content. If video isn’t part of your company’s marketing strategy, you’re missing out on a huge audience.
I’ve been producing video content professionally for over 17 years. I started my career as a journalist for the US Navy, then for a TV news stations in Tulsa, OK. I went on to work for a nationally syndicated entertainment TV show. Now I craft corporate and freelance video to use in digital marketing campaigns.
I filmed, directed, and edited this piece on the historic Hippodrome Theater in Downtown, Waco. TFNB Your Bank For Life wanted to promote its relationship with the owners and its role in funding the project. This commercial aired on several different local TV stations and was part of a larger digital marketing campaign.
World-wide CrossFit Runner Up: "Stoops"
I produced a documentary film featuring a member of the Train Waco community who overcame diabetes with CrossFit. I entered it into a world-wide video contest and got runner-up overall. In addition to creating their video content, I also crafted and maintain trainwaco.com.
Charity Champions: Pack of Hope
I’ve created dozens of videos as part of the “Charity Champions” initiative. This program highlights local charities at Baylor University football and basketball games. This video features the McLennan County Pack of Hope. They pack bags of food for hungry school kids to eat over the weekend.
Athlon: a Halliburton Service
I put together a series of videos to promote Athlon: a Halliburton Service. They provide specialty water and process treatment chemicals to the industrial sector. This video is an overview of what the division does for its customers.